Our Story:

Rooted in the vision of our founder, James Roberts, Sports Zone is a manifestation of passion, commitment, and an intense love for martial arts, fitness, biohacking, and optimal supplementation. James, a lifelong enthusiast in martial arts and fitness, hails from New Zealand, where his fervor for various disciplines, from rigorous training in martial arts to fostering bonds within fitness communities, defined his childhood.

As James matured, he discerned a significant gap in the market, particularly for athletes and martial artists in New Zealand, when it came to acquiring quality sports equipment, martial arts gear, and supplements. The dearth of top-notch resources and the absence of a dedicated online platform for martial arts, fitness, and biohacking needs fueled James's determination to transform his passion into a mission. Thus, in 2023, Sports Zone emerged as a comprehensive destination, committed to providing martial artists, fitness enthusiasts, and biohackers with superior gear, equipment, and supplementation options for their holistic athletic pursuits.

Our Commitment to the Community:

At Sports Zone, we believe that sports have the power to bring communities together, promote healthy lifestyles, and instill essential life values such as teamwork, discipline, and perseverance. Our commitment to the community goes beyond business; it's a dedication to nurturing the spirit of sportsmanship within New Zealand.

We are proud to serve our local community by providing a one-stop destination for high-quality sports equipment, apparel, and accessories. Whether you're a seasoned athlete striving for excellence or someone looking to embark on a new sporting journey, Sports Zone is here to support you every step of the way.

Our Business Model:

Sports Zone operates on a unique business model that prioritises customer satisfaction, quality, and community engagement:

  1. Curated Selection: We meticulously curate our product offerings to ensure that only the best brands and products find their way onto our platform. Every item in our store is handpicked to meet the highest standards of performance and durability.

  2. Competitive Pricing: We understand that sports can be an expensive endeavour, so we strive to offer competitive pricing without compromising on quality. We believe that everyone should have access to top-notch gear without breaking the bank.

  3. Expert Guidance: Our team comprises experienced athletes and sports enthusiasts who are always ready to provide expert guidance and advice. Whether you need help choosing the right soccer boots or want to improve your golf swing, we're here to assist you.

  4. Community Engagement: Sports Zone actively engages with the local sports community through sponsorships, events, and partnerships. We believe in giving back to the community that supports us.

Meet the Founder - James Roberts:

James Roberts is more than just the founder of Sports Zone; he is the driving force behind our mission. With a background in business management and a deep-seated love for sports, James is the embodiment of our commitment to excellence. He brings his passion, dedication, and years of experience to ensure that Sports Zone remains a trusted source for all things sports-related in New Zealand and Australia.

James's vision for Sports Zone extends beyond commerce. He envisions a future where every individual in New Zealand has the opportunity to experience the joys of sports, and where athletes of all levels can access the best equipment and support to excel in their chosen disciplines. Under his leadership, Sports Zone is not just a store; it's a community, a resource, and a hub for all things sports in New Zealand/Australia.

Join Us on the Sports Journey:

At Sports Zone, we invite you to join us on this exciting journey through the world of sports. Whether you're a professional athlete, a weekend warrior, or a parent looking to support your child's athletic pursuits, we are here to empower you with the tools, knowledge, and inspiration you need to succeed in the sports arena.

Thank you for choosing Sports Zone as your trusted sports partner. We look forward to serving you and being a part of your sports story.

Join the Zone. Live the Game.

Sports Zone - Your Ultimate Sporting Destination in New Zealand and Australia

Customer Service Opening Hours: 8am-6pm via chat or email

Support email: james@sportzone.co.nz

Mailing Address only: 

43A Exeter street, Lyttleton, NZ 8082

NZBN- 9429048857413